Zagreb plakat

The basic mission of Zagrebplakat is improvement in outdoor advertising in the City of Zagreb. The definition of the present media, design and standardization of urban equipment and defining the position for placing the media are all taken into account.

In its first year of existence the company managed to bring balance to the market of outdoor advertising, and aims to position itself on the Croatian market, and later in the region.

In cooperation with the City of Zagreb, Zagrebplakat is working on a project to set up 600 marquees at the public transport stations, that will also be the part of the advertising network using city lights window cases.

Outdoor advertising media provide the citizens with faster information and the advertisers with easier presenting of information to larger target groups. In addition, the City looks more beautiful lit by colorful advertising content, and gets new facilities that help building the visual identity of the City. Standardization of outdoor advertising is one of the priorities for the City of Zagreb, and thus to the Zagrebplakat also.